Okay, I have been chit chatting with a few poeple who’ve really helped me to round out this concept.
It comes down to this.
The work we are doing to isolate corporate antigens (these are largely threats to a company’s culture) and design antibodies for them to protect themselves is typically called scenario planning. That is designing/creating events that pose threats to a company’s human infrastructure and then helping them create adequate defenses.
It turns out this is done in many larger companies but under a much more conventional approach.
Our aim is to continue building these antigens and focus on companies who care about the following:
- building toward a more innovative workplace
- fostering creative energy within all points along the org chart hierarchy
- adopting design thinking as a means to complement management of the business
- building customer-centric teams trying to be more agile and strategic
In the coming weeks, we are going to begin using this site to introduce these antigens. Shortly thereafter, using an open source approach, we’d like to get ideas of more insights, ideas about both antigens and antibodies that are out there.
If you are a company that is already practicing this, we would like to hear from you. If you are a company that would like to begin prototyping a program, drop us a line.
ANTIGENcy 